Better
Is not the definition of taking an existing idea, adding your brand to it and over charging the odds for it.
Charity
Jumping on the bandwagon of a major incident and trying to promote yourself or your products along the lines of "You might have never heard of me, because I haven't done anything noteworthy,but I will donate $1 dollar to the appeal if you buy my crap" does not appear to be listed here.
Everyone
Just because you and your mate were talking about it down the pub, that doesn't mean the rest of the world cares.
Expert
Knowing how to google something, does not make you an expert, nor does, surprisingly simply declaring yourself to be one.
Fact
Just because some conservative redneck has edited that article on wikipedia, does not make it fact.
Help
Does not involve giving away a copy pasta ebook, which you claimed to normally charge 29.99 dollars for, nor does it involve putting your picture next to everything and telling the world how awesome you are.
Pandemic
I've checked several dictionaries and none of them define Pandemic as; four people in Croydon who have a cough and a runny nose.
Quality
Does not involve copy pasting things you don't really understand, whilst declaring yourself to be an expert. Nor, does it involve coming up with as much said copy pasta material as you can in a given day.
Reputation
Is not something that has been replaced by a profile, a tag line and a dynamic photograph of yourself.
Theory
Is not a cue to start spurting nonsense and running around like a headless chicken.
I would also add "engineer". Just because you know how to defrag a hard drive does not mean you are qualified to use bad science to solve the world's problems with your only solution.
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